BEIJING, Jan. 26, 2021 /PRNewswire/ — Baozun Inc. (NASDAQ: BZUN and HKEX: 9991) (“Baozun”) and iClick Interactive Asia Group Bound (NASDAQ: ICLK) (“iClick”), today accordingly appear that Baozun, the arch cast e-commerce anniversary accomplice that helps brands assassinate their e-commerce strategies in China, has on January 26, 2021 entered into assertive agreements with iClick, an absolute online business and action abstracts solutions provider in China.
Pursuant to the allotment cable acceding entered into amid Baozun and iClick, Baozun has subscribed for 649,349 anew issued Class B accustomed shares (“Issued Class B Shares”) of iClick at an accumulated cable amount of about US$17.2 million, or US$26.524 per Class B accustomed allotment (“Share Subscription”). Holders of Class B accustomed shares of iClick are advantaged to 20 votes per share. Concurrently with the arising of the Issued Class B Shares by iClick, Mr. Wing Hong Sammy Hsieh and Mr. Jian “T.J.” Tang, the accepted benign owners of assertive Class B accustomed shares of iClick, has adapted 435,530 Class B accustomed shares into Class A accustomed shares. Aloft closing of the affairs on January 26, 2021, the absolute issued and outstanding cardinal of Class B accustomed shares of iClick was 5,034,427.
In addition, Baozun entered into a allotment acquirement acceding with an absolute actor of iClick, pursuant to which Baozun purchased from such absolute iClick actor 2,471,468 American Depositary Shares (“ADSs”) at an accumulated acquirement amount of about US$32.8 million, or US$13.262 per ADS (the “Share Purchase”), accountable to accepted adjustment of the ADSs. Two ADSs represent one Class A accustomed allotment of iClick. Holders of Class A accustomed shares of iClick are advantaged to one vote per share.
Based on 41,103,073 Class A accustomed shares and 4,820,608 Class B accustomed shares of iClick outstanding as of January 25, 2021 and demography into anniversary the Class B accustomed shares subscribed by Baozun, afterwards the closing of the aloft transactions, Baozun beneficially owns about 4% of iClick’s absolute outstanding shares, apery about 10% absolute voting disinterestedness of iClick. Baozun is accountable to a 180-day lock-up aeon on the aloft shares subscribed from iClick or purchased from the absolute shareholder.
As allotment of the transactions, Baozun and iClick accept entered into a cardinal cooperation framework agreement, pursuant to which both parties will coact in developing a full-cycle, closed-loop e-commerce anniversary model, accoutrement areas such as arrangement development, IT services, agenda marketing, abundance operation, chump casework and warehousing and accomplishment casework to bigger serve abeyant cast partners.
Under this cardinal cooperation framework agreement, Baozun will accommodate online operation and basement casework to cast partners, including but not bound to performance-based advertising, online-store operation, chump services, warehousing and accomplishment and accordant back-end systems, while iClick will accommodate SaaS-based IT and arrangement solutions for clients’ e-commerce basement enactment in the Tencent ecosystem, including but not bound to storefront setup, amusing CRM system, abstracts administration platform, business automation apparatus and any added SaaS articles as required.
Both parties are accepted to accordingly advance a clandestine area cartage belvedere aural Tencent’s e-commerce ecosystem.
Mr. Vincent Qiu, Baozun’s Chairman and Chief Executive Officer, commented, “We are absolute aflame about this befalling for advance and cardinal cooperation to actualize synergies for both companies. Baozun and iClick allotment the aforementioned appetite to actualize advanced e-commerce solutions for our cast ally in the fast-growing cast e-commerce area in China. By leveraging the strengths of both parties, we apprehend to alleviate the abeyant for approaching advance of clandestine area e-commerce utilizing Baozun’s industry-leading acquaintance in online operation and casework and iClick’s ability in the development of SaaS-based front-end functions, acceptance us to acuminate our amount hypothesis to our cast ally with avant-garde omni-channel strategies. Through cross-selling appeal from anniversary party’s cast partners, we see all-inclusive opportunities to co-develop cast pipelines.”
“We are accustomed to acceptable Baozun as our cardinal actor and our third better voting shareholder. We are assured that this cardinal affiliation will accessible doors to amazing opportunities for both of us,” said Mr. Jian “T.J.” Tang, Chief Executive Officer and Co-founder of iClick, “We are absolute afflicted with Baozun’s aggregation eyes that fabricated Baozun the baton in China’s rapidly growing e-commerce operation and anniversary market. Baozun is an ideal accomplice to accompaniment our accepted artefact offerings and aggrandize added value-added casework to our cast barter and to enhance amount for our stakeholders. We allotment a agnate eyes with Baozun that our chip solutions should become one of the best choices for top-tier brands exploring China’s arising clandestine area e-commerce potential.”
This is not an action to advertise or acquirement nor the abode of an action to advertise or acquirement balance and shall not aggregate an offer, abode or auction in any accompaniment or administration in which, or to any being to whom such an offer, abode or auction would be unlawful.
About Baozun Inc.
Baozun Inc. is the baton and a avant-garde in the cast e-commerce anniversary industry in China. Baozun empowers a ample and assorted ambit of brands to abound and accomplish by leveraging its end-to-end e-commerce anniversary capabilities, omni-channel advantage and technology-driven solutions. Its chip one-stop solutions abode all amount aspects of the e-commerce operations accoutrement IT solutions, online abundance operations, agenda marketing, chump services, and warehousing and fulfillment. For added information, amuse appointment http://ir.baozun.com.
About iClick Interactive Asia Group Limited
iClick Interactive Asia Group Bound (NASDAQ: ICLK) is an absolute online business and action abstracts solutions provider that connects common marketers with audiences in China. Built on cutting-edge technologies, its proprietary belvedere possesses omni-channel business capabilities and fulfils assorted business objectives in a data-driven and automatic manner, allowance both all-embracing and calm marketers ability their ambition audiences in China. Headquartered in Hong Kong, iClick was accustomed in 2009 and is currently operating in ten locations common including Asia and Europe. For added information, amuse appointment ir.i-click.com.
Safe Harbor Statement
This advertisement contains advanced statements. These statements aggregate “forward-looking” statements aural the acceptation of Section 21E of the Balance Exchange Act of 1934, as amended, and as authentic in the U.S. Clandestine Balance Litigation Reform Act of 1995. These advanced statements can be articular by analogue such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “potential,” “confident” and agnate statements. Such statements are based aloft management’s accepted expectations and accepted bazaar and operating altitude and chronicle to contest that absorb accepted or alien risks, uncertainties and added factors, all of which are difficult to adumbrate and abounding of which are above the ascendancy of Baozun Inc. and iClick Interactive Asia Group Limited. Advanced statements absorb inherent risks and uncertainties and added factors that could account absolute after-effects to alter materially from those independent in any such statements. Further advice apropos these and added risks is included in the corresponding anniversary letters on Form 20-F of Baozun Inc. and iClick Interactive Asia Group Bound and their added filings with the SEC and Baozun Inc.’s announcements, apprehension or added abstracts appear on the website of The Stock Exchange of Hong Kong Limited. All advice provided in this columnist absolution is as of the date of this columnist release. Baozun Inc. and iClick Interactive Asia Group Bound undertake no obligation to amend any advanced statement, except as appropriate beneath applicative law.
For broker and media inquiries, amuse contact:
Ms. Wendy SunEmail: [email protected]
ChristensenIn ChinaMr. Andrew McLeodPhone: 852-2232-3941E-mail: [email protected]
In U.S.Ms. Linda BergkampPhone: 1-480-614-3004Email: [email protected]
iClick Interactive Asia Group Limited:
In China:Lisa LiPhone: 86-21-3230-3931 #892E-mail: [email protected]
In the United States:Core IRTom CadenTel: 1-516-222-2560E-mail: [email protected]
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SOURCE iClick Interactive Asia Group Limited
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